Building Lasting Partnerships: Kevin Xu Discusses APEC 2023 with Malaysia's Bernama

Kuala Lumpur, Malaysia, Jan 24, 2024 --On January 24, 2024, Kevin Xu, Chairman of MEBO Group and Chair of the APEC 2023 Host Committee, participated in a 30-minute live interview with Malaysia's Bernama news agency. Xu discussed the triumphs of APEC 2023 and the journey toward more resilient and sustainable global partnerships.

Leadership and Global Cooperation

During his second appearance on Bernama’s popular news show with host Gerard Ratnam, Kevin Xu shared his perspective on leadership and global cooperation. He emphasized the importance of nurturing young leaders across various sectors and demographics. Reflecting on his career, Kevin Xu explained how he aligns his objectives with global service initiatives. He also highlighted how APEC meetings create shared experiences and foster international dialogue.

Rebuilding Communication in a Post-Pandemic World

Kevin Xu addressed the need to enhance communication in the post-pandemic era, especially through face-to-face interactions. He viewed his role as APEC Committee Chair as both a responsibility and an opportunity to amplify diverse voices, particularly those of younger generations. Innovative initiatives, such as online debates and mentorship workshops, facilitated direct interactions between young individuals and business leaders, creating lasting memories and a sense of community.

Kevin Xu, as a young entrepreneur and social activist, stressed the need to redefine leadership with a focus on sustainability and resilience. He stated, "We are talking about how to go further, not faster," illustrating that genuine leadership involves caring for others and working together to achieve mutual goals while benefiting the larger environment. He used the analogy of fish swimming together to show how collaboration can extend reach and impact.

Strategic Initiatives and Global Impact of MEBO

Kevin Xu also spoke about MEBO Group’s strategic activities in Malaysia, following APEC 2023. He mentioned that Malaysia, as the launch site for The UN "Every Woman, Every Child" China Partnership Network - Life Regeneration Action by MEBO, played a pivotal role in setting milestones. As an APEC economy, Malaysia has broadened MEBO’s scope in academic exchange, trade, and international cooperation. Xu provided insights on Malaysia’s upcoming role as ASEAN chair in 2025, advising the nation to build a national brand that contributes to the global economy and fosters a sustainable, resilient future.

Gerard Ratnam highlighted the extensive use of MEBO across Malaysia, recognizing it as one of the top products in the burn treatment market. In conclusion, Ratnam noted that discussions with Xu about Malaysia’s future role as ASEAN chair would continue, aiming to share experiences and insights.

About MEBO

Founded in 1987 by Professor Rongxiang Xu, a distinguished Chinese life scientist, Mebo Group is a multinational headquartered in both China and the USA. It integrates research, development, and sales across the pharmaceuticals, medical devices, health foods, and cosmetics sectors.

At its core, Mebo focuses on regenerative life sciences, innovating with over 100 patents and more than ten joint research bases to enhance and enable the body's own regenerative abilities.

As a leader in regenerative life science, Mebo's extensive research facilities and products impact over 100 countries globally, pioneering new frontiers in the regenerative life world.

About Bernama（Malaysian National News Agency）

The Malaysian National News Agency (Malay: Pertubuhan Berita Nasional Malaysia), is a news agency of the government of Malaysia. It is an autonomous body under the Ministry of Communications and Digital. Headquartered at the Wisma Bernama, off Jalan Tun Razak near National Library, Kuala Lumpur, it was created by an Act of Parliament in 1967 and began operating on 20 May 1968.

Its key role is to provide and supplying real-time comprehensive and credible news and accurate information for its clients, both public and media practitioners. Bernama's role as a news organization is well known among the local and international media, despite the ever-changing political and media freedom landscape in recent years. Most of the news media in Malaysia and Singapore and international news agencies subscribe to Bernama.

Apart from providing services to its clients using wires, Bernama also provides news broadcasts through its own namesake radio and television channel, which operated 24 hours a day as well as its social media platforms. It also publishes news contents in Chinese, Indian, Spanish and Arabic besides of news published in Malay and English. Bernama (usually stylized in all caps) is an abbreviation of Berita Nasional Malaysia (Malaysia National News); it also means named or titled in the Malay language.