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Visit in Mongolia for Promotion of MEBO
2014年-03月-05日
来源：MEBO
Visit in Mongolia for Promotion of MEBO
Medical Promotion in Mongolia, February 2014
The long winter in Mongolia witnessed the radical increase of patients with frostbite and burns. At the same time, the changes in their dietary structures and living style result in increase of patients with diabetic ulcer. With such clinical demand and at the invitation of Monos Pharma Trade, Ms. Zhang Meiyan from CBAIM and Mr. Zhao Yamin from Marketing Department of MEBO International arrived at Ulan Bator where the outdoor temperature was between 17 to 38 degrees below zero for one-week training. In the afternoon, the details of training were regulated for specific reasons according to our trip arrangement and requirements from hospital. Altogether, we held six trainings for regenerative therapy. The five of them were the hospitals which received their first medical trainings. About 150 staff presented the trainings. The doctors were happy about the treatment results and asked for samples. Whenever they saw the unprecedented efficacy of MEBO, they would ask about application of scar ointment and showed great interest in its application.
Twelve o’clock, February 18th, MEBO team arrived at Shastin Hospital for the first training. This Hospital is the first western hospital in Mongolia. At the beginning, it was named as surgical hospital due to its powerful strength in surgical operation. About 30 surgeons from departments of surgery and doctors from endocrinology departments presented the training which focused on such topics as trauma, operation, diabetic foot and wounds with frostbites. In this hospital, some doctors have already tested efficacy of MEBO in clinical practice and they showed great interest in the training. After the training, some doctors inquired the application of regenerative therapy in spine operations and concerned about the treatment of infections. Zhang Meiyan made detailed explanation.
Ariuka served as interpreter for doctors of Shastin Hospital.
In the afternoon, MEBO staff visited five drug stores, one of them was a small private one, and the other four are chain stores of Monos. Averagely, the sales volume reached about 25 in a month, and there were 26 Monos chain stores with different scale in Ulan Bator.
The picture shows that MEBO is displayed in a drug store named Island whose sales volume ranks No. 2 in Mongolia. MEBO ranks just a little bit lower than a Russian product introduced to Mongolia years ago. However, its price is one fifth of that of MEBO.
The picture shows that MEBO is displayed in a rather large chain store of Monos. The sales volume of Scar Ointment ranks No. 1. And, 10 Scar Ointment and 3 Wound Ointment were sold on that very day.
Products and Brochure Displayed in Remarkable Position
8:30am, February 19th, MEBO team arrived at burn treatment center. This is the second time for regenerative medicine entering this center. Doctor Gala has gone to China for training and Dr. Batorgil is old friend of MEBO. Ten doctors here are experienced in application of MEBO. The training focuses more on the discussion about systematic treatment and practical clinical problems related to burns. After training, Dr. Gala led MEBO team for a visit of wards section with 80 beds and actually 88 patients. Some beds are arranged in corridor for patients with frostbites. About one third of them are using MEBO. However, governmental budget is limited, some medicine still have to be covered by patients themselves. After visit, Dr. Gala copied slides of Zhang Meiyan and planned to promote regenerative therapy in the country tour this April. Since this hospital is a sample hospital for treatment of burns, many doctors will come for a visit, and doctors working here will also go to other lower level hospitals for lectures. Therefore, we believe Dr. Gala, as a leader in promotion of regenerative therapy in this hospital, will keep promoting influence of regenerative therapy.
Dr. Gala and other doctors listened to lecture attentively.
Left: Group Photo with Key Doctors after Training
Right: Consultation for Patient with Scars
Patients with Frostbites in Corridor of Center
After leaving the Center, MEBO team visited the powerful supporter of regenerative therapy Dr. Tuya who came to China to study regenerative therapy and has promoted such therapy in TV lectures for two times in Mongolia. She was promoted to be the chief of the burn treatment center. And, she warmly received MEBO team and asked for additional one training for this promotion.
Group Photo with Dr. Tuya
At 14:00, MEBO team went to BG District Central Hospital, a newly developed hospital. Some doctors have already began testing MEBO mainly on trauma and surgical wounds. Therefore, the training emphasized more on trauma, surgical wounds, refractory wounds and frostbites. Doctors are from general surgery department and trauma department. Some doctors who have used MEBO provided high appraisal, speaking highly of the advantages of MEBO in the treatment of wounds without leaving any scars. Some doctors inquired about the application of MEBO in treating refractory ulcers. Ms. Zhang displayed related cases after training.
Doctors listened attentively.
Group Photo with Some Dotors
February 20th, 12:00, MEBO team arrived at Chingeltei District Central Hospital for a training event covering professional fields of 20 doctors presenting the event, including diabetic ulcer, bed sores, venous ulceration, trauma, surgical wounds and gynecological diseases. Doctors were interested in the typical cases displayed and inquired detailed treatment process and dressing change operation and showed their desire to test use Scar Ointment. Doctor Myadagmaa, a doctor with Gynaecology and Obstetrics Department, asked about other applications of MEBO after witnessing the application of MEBO in gynaecological diseases. Ms. Zhang introduced usage of regenerative therapy on such field as caesarean operations, laparoscopic surgeries, perineotomy, perineal laceration and erosion of cervix, and she exchanged name cards with doctors and presented them with DVDs and souvenirs. She also promised to answer their questions and provide them with feedbacks about clinical application through emails.
Training by Ms. Zhang in Chingeltei District Central Hospital
Group Photo with Dr. Myadagmaa
February 21st, 8:00, MEBO team appeared on the morning meeting of Burn Treatment Center. Dr. Tuya arranged a training event about regenerative therapy for 60 doctors here, mainly involving surgical wounds and chronic ulcers. After training, the doctors strongly required sample test of MEBO. Due to limited time, the questioning session did not last for too long. After the meeting, some doctors inquired about the key notes about treatment for refractory wounds. Some even followed Dr. Tuya to the office for further discussion.
Photo with Two Doctors Outside Meeting Room
Photo with Dr. Tuya in Office
At 10:00 on the next morning, MEBO team arrived at headquarter of Monos and met with Ms. Zaya responsible for foreign affairs for discussion about the business and medical promotion and exchanged their own views and demands. We can find that Monos put great emphasis on MEBO products judging from its thoughtful marketing plan, rich promotion activities, visiting plans and personnel arrangement.
Photo with Ms. Zaya
At 16:00, February 20th, MEBO team arrived at Hope Hospes Clinic, one of many chain clinics of Hope mainly providing services for patients with advanced diseases, for discussion about such clinical problems as bed sores and diabetic foot. Therefore, training topic focused on similar wounds. Ten doctors in this clinic and two experts from other hospitals arrived here once they heard the news. The doctors were all very excited and discussed for about 30 minutes after presentation. Some doctors drew cases from their mobile phones and some inquired other indications, such as application of MEBO on frostbites, some inquired about treatment of scars for their family members. Zhang Meiyan and Ariuka left contact information for doctors for further communication through mails.
Training
Photo with Doctors
The medical promotion in Mongolia witnessed more indications of MEBO apart from burns, especially its application on surgeries, trauma and diabetic foot. According to Ms. Zaya, Mongolia is a country that heavily relies on imports. In recent years, the dietary structure of Mongolians changes quite a lot, imported prepackaged food with high sugar, sodium and fat appeared apart from meat and milk products which have long been taken by Mongolians. On the other hand, with the development of economy, people sit longer and drive more. Therefore, people with abdominal obesity are now common, the rate of diabetes increases, and patients with diabetic foot will suffer from amputation due to lack of better treatment. The winters of Mongolia are long and cold. And those who live in Mongolian Yurt enjoy low income and still rely on firewood and coals for heating and cooking. However, Mongolian children are lack of cares, children with burns can be seen everywhere. They usually receive traditional treatment in local hospital with poor conditions. So, they are mostly suffering from scars. Therefore, the training this time focused more on application of Scar Ointment. The doctors showed great expectations after they saw the efficacy. MEBO team can observe their demand and will enhance our work on training about application of Scar Ointment. MEBO will be another beneficiary for Mongolians and will definitely promote the development in Mongolian markets.