2010 MEBO Thailand Three-Party Top Meeting Creates a New Blueprint
According to the 2010 Thailand marketing expansion strategies of International Business Department of MEBO International Group, from 13th Jan to 16th Jan, General Manager of MEBO International Business Department Ms. Sun Xia together with Thailand Regional Manager Mr. Wu Yun paid a successful business visit and investigation with the invitation of MEBO Thailand partners. During the visit, Ms. Sun Xia conducted deeply negotiation and exchange respectively with the top managements of MEBO Thailand Company and DKSH Company. After the meetings, the three parties achieved a series of agreements including business cooperation, medical technical development, local hospital and expert cultivation, multiplied applications of human body regeneration science and etc, and have made a full plan for 2010 MEBO Thailand Marketing Projects, which will rapidly push forward the development of MEBO Thailand market. Details are as following.
On 14th Jan, Ms. Sun Xia and Mr. Liu Zhijian, Thailand agent and old friend of MEBO International Group carried out a kind and friendly business talk at the topic of MEBO Thailand market expansion. During the meeting, they deeply retrospect MEBO’s history in Thailand. Mr. Liu movingly introduced the difficult early stage of MEBO in Thailand since MEBO Burn Ointment was the first Chinese drug formally registered as modern medicine in Thailand. It was the pride of MEBO and it is the pride of China. In recent years, China is becoming stronger and stronger, which excited the oversea Chinese people a lot. Mr. Liu’s tears dropped several times when being deeply moved with patriotic emotions. At the mean time, they’ve made a deep analysis of the slow development for MEBO in Thailand these years and confirmed the future direction and strategies for market development. Additionally this top meeting has also further improved the acceptance and understandings of MEBO Thailand agent and helps the two parties achieve agreements on technique product development, distributor marketing controlling and etc.
On 15th Jan, Ms. Sun joined the three party meeting in DKSH office building against the invitation of Mr. Worathep, General Manager for DKSH Thailand and she was warmly welcomed by the DKSH Thailand MEBO marketing team. On the meeting, Ms. Sun vividly introduced the general marketing strategies for MEBO international market development and explained the unique advantages of MEBO techniques and products from the human body regeneration science aspect. Ms. Sun also put forward several concrete requirements for the marketing team on 2010 marketing development and she required the marketing team to open mind, convert marketing concept and implement the market plan positively with well schedules. Based on this top meeting, we’ve enhanced the bilateral exchanges and interaction of high classes, achieved important common senses on direction and strategies of market development, and set up the marketing plan with technique-orientation and multiplied clinical application as well as future market targets.
Diabetic ulcers are one of the frequent diseases in Thailand, and in order to expand the clinical application of MEBO products on diabetic ulcers, MEBO Thailand agent and marketing team tried several times to make an appointment to meet with Dr. Sompongse, who works in the second largest public hospital Chulalongkorn Hospital and is the doctor for the diabetic treatment for Thailand Queen, but no results till then. At this time, once hearing about Ms. Sun’s visit to Thailand as MEBO basic scientific expert and general manager of MEBO international market, Dr. Sompongse invited Ms. Sun for a expert talk in the evening of 15th Jan. During the talk, Ms. Sun conducted a friendly exchanges with the doctors on the theory and clinical application of human body regeneration science, introduced the origin and history of this science, achievements of cytological basic research on animal and human body, multiplied clinical success, and the unique advantages and advancement of this technique on the treatment of diabetic ulcers. What’s more, Ms. Sun also illustrated the mechanism of human body skin regeneration from the angle of human body regeneration science and eliminated Thailand experts’ doubts during MEBO clinical application for years. Ms. Sun’s lecture was highly estimated by the experts and they mentioned that “MEBO” is not only the brand word for “burn ointment”, while it symbolizes the great achievements of human body regeneration science. They all expressed their intention for further exchanges and willing to visit China.
Thailand is one of the earliest MEBO international markets and it’s nearly 13 years since the product was listed. During the Chinese rescuing team for Bangkok big gas explosion, Professor Xu has left a deep impression for a lot of Thailand clinical experts and he is still titled as “the Best Doctor”! Due to complicated reasons, MEBO Thailand market has been suffering from a low market expanding rate these years while according to the three party top meeting, we are going to fully reinitiate the market expansion, to achieve a rocketing development in 2010 and the future and eventually to build Thailand market in to a indispensable party of MEBO international market.